Thursday, 5 May 2011

Front Cover Newspaper

These are my final 2 copies of the front cover of my newspaper. I have decided to make changes to the first copy due to feedback received from my specific target audience. My paper targets a younger male or female between the ages of 20-40. I have illustrated this by using big, bold and simple colours (Red, White, Blue) these are commonly youthful colours and will work in favour in attracting my target audience to the paper. As well as this I have included big pictures with a big bold headline, this catches the eye straight away, and makes it an easier read, if the picture and headline tell most of the story. To add even further interest to my newspaper I have added a cinema voucher to the front cover, from research it is founded that people between the age of 20-35 will visit the cinema more regularly than under 20's and over 40's. Therefore even if they are not interested in the news, they will pick up the paper for the voucher and then the bold colours, headlines and pictures I have used will attract them to read on throughout the rest of the paper.

In regards to the changes made between the two copies. Firstly I have separated the byline and subheading so that it is clearer and easier to read. In doing this I made the text of the sub-heading increasingly bigger so that the text isn't bunched up and it doesn't look like it joins the article. As well as this I included a drop capital for my article and indents to my paragraph to make it look far more professional and giving my newspaper that print quality where finishing touches make all the difference.

I had also made some changes to the sport section of the front cover. I decided to spread the title across the whole section as I wanted to make a bigger and bolder headline so that I can fulfill the attraction to my target audience. Furthermore I included bullet points for the main points to once again make the section look far more professional than before. Lastly I included thin separation lines in between each mini article so that the reader has a clear understanding where one article finishes and another starts.

Whilst talking about professionalism in my first copy of my front cover my voucher in the bottom right hand corner was very pixelated. I have learnt a new skill in how to refine and flatten my image to make the pixels far brighter and the wording a lot clearer. It has added immense amount of quality to my newspaper and I have learnt to always have a crisp image with maximum pixel potential in any print product I produce.

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